Category: Improve TripAdvisor Rankings

Today, we completed a successful webinar with Lionel Yeo, Manager – TripAdvisor (Hotel Partnerships, APAC). The topic of the webinar was ‘How to drive more reviews to TripAdvisor and improve ratings?’ We want to thank all the hoteliers and managers who joined us for the webinar from all over the globe. We were thrilled with the overwhelming participation. Here is bringing you the key highlights of the webinar. Along with Lionel, we were joined by Mr. Rakesh (General Manager – The Residency, Chennai), one of our clients that have immensely benefitted from our Review Collection Module in terms of number …

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One of the popular metrics that is also proving to be critical for hotels is the TripAdvisor Popularity Index. The popularity index reflects and compares a particular hotel’s ranking to that of other hotels within a geographic area, all on the basis of traveler feedback. If hotels are closer to the top of the list, they would be more visible when prospective guests search for hotels in the particular area. Hence, we have found hoteliers often searching for ways to improve ranking on TripAdvisor. TripAdvisor shares that it takes into account Quality, Quantity and Recency of reviews to rank hotels. In …

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